Relations to Other Styles
- substyle of the administrative style
- shares some features with the style of legal documents: contracts
- also shares some features with the style of advertisements: offers
- persuades for purchase or co-operation
- establishes the relationship binding two parties in an undertaking: typically two or more enterprises or bodies
- aims to reach agreement between the two contracting parties
- business agenda, commercial correspondence, brochures
- offers, orders, forms, contracts, invoices, inquiries, dunning letters, claims, complaints
- graphical layout
- a definite compositional pattern /the business letter heading gives the address of the writer and the date, the name of the addressee and his address/
- some genres: reduced or no punctuation, word registers
- keywords defined by the most precise and specific phrase at the opening, then referred to by a single word /‘the provider of a product or service’, henceforth ‘the provider’, is obliged to/
- business terminology: extra revenue, taxable capacities, liability to profit tax
- writing letters: Dear Sir or Madam > Yours faithfully; Dear Ms Smith /correct for both married and unmarried women/ > Yours sincerely; to encourage further contact; to acknowledge an enquiry; signature by hand, then typed
- expressing dissatisfaction: we are far from satisfied with the service you offer; there appears to be an error on the statement; we will have to consider other sources of supply; out reputation is at stake; we would like an explanation as to how this mishap occurred; so that this matter can be resolved to everyone’s satisfaction
SemestrZimní semestr 2005/06.
StatusPovinná přednáška pro III. blok.
Gal'perin, Il'ja Romanovič. Stylistics. Moskva: Vysšaja škola, 1971.
Knittlová, Dagmar, Ida Rochovanská. Funkční styly v angličtině a češtině. I. díl. Olomouc: Univerzita Palackého Olomouc, 1977.